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  • Remember when celebrities operated their own Twitter accounts? Before the times of curated posts by teams, celebrities shared unfiltered thoughts, responded directly to fans, and–for better or worse–engaged in internet discourse in real time. Those posts felt real and personal, as if the celebrity were a close friend. Today, most celebrity social media accounts are…

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  • Ping Pong balls. Designer sneakers. Windbreakers. Sweatpants. All stamped with the beaming grin of the unmistakable logo of Marty Supreme.  This week, the 2025 film received a staggering nine Oscar nominations, surprising many audiences who felt the movie had appeared almost overnight. But from an entertainment public relations perspective, that was the point of the Marty…

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  • Why Branding is SO Important in the Entertainment Industry Think of your favorite band, artist, or actor. What makes them so compelling?  Or is it the controversy? The tabloid moments that are too chaotic to look away from? In the entertainment industry, the talent they may possess is never the full story. What audiences connect with…

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